I am pleased to announce that Aaron Miller will be joining Cowan Insurance Group as VP, Marketing, Communications, and Digital Strategy starting December 13, 2021. As part of the Executive Leadership Team, Aaron will focus on strategic planning, objective-setting, operations, and delivery of key initiatives for the division. In addition, he will oversee the day-to-day operations to support the growth and profitability of our Marketing and Communications department.

Aaron is coming to us from the University of Guelph, where he has been the Director, Marketing and Digital Engagement, for the last four years. At U of G, his team increased web traffic, social media growth and video views by over 200%. He created the university’s first brand campaign that generated over 25 million impressions and over 500,000 video views. He also previously held marketing and communication positions at the University of Waterloo, Wilfrid Laurier University and Humber College.

Personally, Aaron is the father to three boys, aged 8, 2, and 8 months and lives with his partner in Kitchener.

Aaron is extremely excited to join the Cowan team and looks forward to meeting everyone! Please join me in congratulating Aaron on his new role.

Janet Peddigrew
Cowan Insurance Group